Whim Digital

SQUARESPACE WEBSITE DESIGN + CREATIVE DIRECTION

Minimal — Friendly — Creative

LIVE WEBSITE HERE

A concept inspired by the creative and minimal, Whim is a digital marketing brand that strives to help startups grow their business through web, print, and viral marketing solutions. The objective for this project was to design a clean and minimal website with pops of color. To achieve that, I chose neutral colors for the primary color palette to keep the brand looking professional. The pops of purple, gradient background, and micro animations on the website where chosen to convey a friendly and approachable tone. I also created Instagram templates that were colorful and fun to capture the attention of their ideal audience.